Save the Children India takes the ‘Every One’ campaign online
27 November, 2009
Child rights organization Save the Children India has launched Every-One.in as a part of its global campaign that seeks to raise awareness about infant mortality rates across developing nations and also help reduce them. The microsite has been designed by Mumbai-based digital advertising agency BC Web Wise.
The campaign is also being promoted through a Click & Caption Contest which is featured on both Facebook and Flickr and invites photographers to share their original photos featuring children. The contest has adopted the theme ‘Listen’ in an effort to shake apathy and get people to pay attention to the cause.
The site looks good and impactful. Hope these initiatives work for the betterment of India's future
Thats a wonderful initiative and hopefully it will serve its purpose. Power of internet is quite evident in such initiatives.
The Thumbs Up application is really cool and very innovative. Nice work.
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